About Us ?
Established in mid-2019, 3RD WORLD CHRONiCLES is a visual communication imprint bringing experiences to life through photography, film, and design. We produces purposeful visual storytelling for artists and cultural institutions.
In essence, we tell stories. We communicate between artists, consumers and establishments. As a team, we work internally, but also with brands to develop groundbreaking ideas catering to a target audience. We actively try withhold and cultivate a stellar quality in our quest to deliver high level ideas, patterns and execution that transcend and translate into the human experience. We just don’t subscribe to this concept of overconsumption with no value or purpose.
We reject high-volume overconsumption in favor of cinematic framing, deep earth tones, and meticulous execution that honors the human experience.
Founder & CREATIVE Director
Award-winning creative direction and A&R legacy
Don, is an award winning Creative Director and Artists & Repertoire professional within the music industry. Being the driving force behind 3RD WORLD CHRONiCLES™, a visionary communication imprint bringing experiences to life through photography, film, and design.
Don’s work focuses on delivering high-quality ideas and execution that resonate on a profound level. Through his keen aesthetic lens, he interprets humanity and captures moments worth curating.
Notably, Don has been recognized in the industry, earning nominations for Best Director/Video of the Year and Best Brand Supporting Hip-Hop at the 2023/24 Zimbabwean Hip Hop Awards. His executive production accolades span Best Hip Hop Album and Gospel Rap categories from 2023 to 2025, anchoring the studio’s uncompromising standard.
Other notable achievements include debuting in the Top 50 of the Apple Music R&B/Soul Chart and Top 50 of the Apple Music Hip-Hop/Rap Charts. Don’s influence extends beyond borders, working within the London, Lagos, Johannesburg and Harare music and creative industries between 2020 and 2026.
Core Pillars
Principles of the imprint
01
Raw Interpretation
Translating authentic Sub-Saharan perspectives and urban culture into powerful visual media without commercial dilution.
02
Meticulous Execution
Delivering high-level photography, film direction, and campaign design that carry genuine human weight.
03
Creative Freedom
Maintaining intentional ambiguity to allow our work and collaborative scope room to evolve and break rules.
